This major is mainly aimed at enterprises such as advertising, new media operations, website art, film and television post production, interior decoration, etc. It cultivates knowledge and skills in graphic image processing, graphic design, video editing and post production, mobile UI design, 3D architectural rendering, etc. It can excel in job positions such as graphic designer, 3D architectural designer, web designer, and film and television producer, and has good professional ethics High quality technical and skilled talents with innovative awareness and teamwork spirit.