This major cultivates students with firm ideals and beliefs, comprehensive development in morality, intelligence, physical fitness, aesthetics, and labor, possessing a certain level of scientific and cultural literacy, good humanistic literacy, professional ethics, and innovation awareness, a spirit of craftsmanship that strives for excellence, possessing certain employment and sustainable development abilities, mastering relevant professional theoretical knowledge in the field of cross-border e-commerce, and possessing abilities in cross-border e-commerce network marketing, event planning, platform operation, etc, A composite application oriented technical and skilled talent who can engage in cross-border e-commerce operations, online marketing, online store art, cross-border customer service, cross-border logistics, and other work.
